In 2020, 3.7 million pairs of skis and snowboards were exported to other member states in the European Union. In the same year, the EU exported 1.9 million pairs of skis and snowboards to countries outside the community, and imported 1.1 million of the same products, according to statistics released by Eurostat on 4 February.

Nearly half of what was produced in the EU in 2020 (3.5 million) falls on Austria.

Among the member states, the largest exporters are Austria (2.1 million pairs of skis and snowboards), Bulgaria (564,700) and France (551,200).

In Bulgaria, skis are manufactured in the factory of "Amer Sports - Bulgaria" in Chepelare. It was founded in the 1970s and became a key global manufacturer of skis of the brands “Atomic” and “Salomon”, after it was bought by the Finnish company “Amer Sports” in late 2008. In 2019, the factory was acquired by the Chinese consortium “Mascot Bidco”. It employs more than 700 people, according to data quoted by Capital daily.

More than a third of European production is exported to the United States (37%). Switzerland and Canada are on the list of the largest non-EU importers.

The largest importer of such products in the European Union is Ukraine, which accounts for 48 percent of total imports.